Welcome to PV

Uniting the community on a whole new level. The newly reimagined PV features an expansive central park and community gathering place situated amongst a mecca of dining, entertainment, and retail experiences. Surrounded by lush landscaping, linked open spaces and enhanced multi-modal connectivity, live-work-play is given new meaning with luxury residential complexes and a collective of office campuses and sought-after amenities. Phase one will be host to a 400-unit multi-family luxury development, The Blake, by StreetLights Residential, Whole Foods Market, and best-in-class restaurants and retail. But the reimagining of PV doesn’t stop there, this multi-phase, multi-year community is just getting started.

Retail Leasing

Newly Announced

Phase 1 | Coming 2024

Whole Foods Market

Whole Foods Market

For more than 40 years, Whole Foods Market has been the world’s leading natural and organic foods retailer. As the first certified organic national grocer, Whole Foods Market has more than 500 stores in the United States, Canada and the United Kingdom.


The Blake

  • 400 apartment residences including studios, one, two, and three bedroom layouts
  • Spacious floorplans with 10-ft ceilings and wood-style luxury flooring
  • Gourmet kitchens complete with quartz and granite countertops and custom cabinetry
  • Premium unit features: Fabita smart cooktops, smart door locks and touch screen control hoods
  • Full-service bar, dual fitness center, dry-clean drop off, pet park and indoor pet spa
  • Resort-style swimming pool and deck with fire pits and lounges

The Blake is focused around the convenience and community-centered lifestyle of the surrounding neighborhood. With prime retail within walking distance, upscale amenities and high-end unit features the apartment homes at PV are the ideal living experience.


(623) 352-5601

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Phase II | Coming 2026

Life Time

The nation’s premiere healthy lifestyle brand, Life Time, will be joining PV in 2026, bringing with it a first-to-Arizona, fully integrated concept of the athletic country club and luxury-for-lease residences, Life Time Living. The planned 11-story Life Time Living Paradise Valley will include more than 300 luxury residential residences and a new 92,000-square-foot luxury athletic country club to inspire a holistically healthy lifestyle.

Learn More

Open During Construction

  • Costco Wholesale
  • JCPenney
  • Phoenix Public Library